6-Step Framework
Step 1: Define
Your answers will help identify where tech can eliminate wasted time, reduce complexity, and drive faster execution with fewer errors.
This points us to the areas with the most leverage. Repetitive tasks are usually the best place to start with automation.
2: Which tools or platforms are you currently using across your business?
We need to see your full stack, like your CRM, email systems, project management, and operations, so we can understand where things may overlap or break down.
3: Have you implemented any automations or integrations already?
If you’ve set up automations before, we’ll look at how well they’re working and whether they can be improved or expanded.
4: Where are you still relying on spreadsheets, email threads, or manual tracking?
These are the red flags. Manual systems slow things down and are prone to error, this helps us identify where tools should replace effort.
5: How often do errors, delays, or duplicate work happen due to lack of automation?
This shows the cost of inefficiency. If problems happen regularly, fixing them could immediately free up time and reduce mistakes.
6: Do you have internal processes or workflows that repeat across clients or teams?
Repeatable processes are ideal for automation. When the same steps happen over and over, systems can handle them better than people.
7: What’s your current comfort level with using tech tools or setting up automations?
Knowing your experience level helps us recommend the right tools, whether you’re DIY, need templates, or want outside help.
8: What’s your biggest frustration or concern when trying to adopt new tools or systems?
Understanding your hesitation, whether it’s time, cost, or complexity, helps us avoid adding tools that make things harder.
9: How do you currently make decisions about which tools to use?
This tells us how you evaluate options, and whether your process is helping or leading to trial-and-error overload.
10: If we could automate 1–2 key processes this month, what would they be?
This shows us your highest priorities. We’ll focus there first to deliver quick wins and build momentum.
Step 2: Audit
Before installing any tools, you need to know what’s slowing you down. This step surfaces delays, gaps, and duplication across your workflows.
- Identify where manual effort is repeated or unnecessary.
- Map key workflows (marketing, sales, delivery, operations).
- Review your current tech stack for underused tools.
- Flag inconsistent processes across departments.
“We are a [business type] that serves [target audience]. Based on these 10 answers, help us audit where our manual processes, disconnected tools, or missing systems are holding us back.”
Step 3: Strategize
Not every process needs to be automated. We’ll help you focus on high-leverage areas where automation can increase speed, accuracy, or scalability.
- Prioritize workflows based on time, volume, or error rate.
- Define the goal of each automation (speed, accuracy, volume).
- Outline must-have features and compatibility needs.
- Set clear outcomes for each system you plan to automate.
“We are a [business type] that serves [target audience]. Help us identify which business functions should be automated first and define the goals for each area.”
Step 4: Select
With a clear strategy in place, we now identify the best tools to automate your core workflows that fit your business.
- Evaluate tools based on use case, not popularity.
- Match features to workflow needs (CRM, project management, email).
- Consider integration capability across platforms.
- Balance usability with depth to ensure team adoption.
“We are a [business type] that serves [target audience]. Based on our automation goals, help us select the best tools and platforms to improve performance and reduce manual effort.”
Step 5: Implement
This is where tools become systems. Set up your chosen platforms to reduce friction, automate tasks, and connect data across teams and departments.
- Map automations across lead capture, task handoffs, and delivery.
- Build triggers and rules that reduce manual steps.
- Integrate tools to ensure smooth data flow.
- Test edge cases and user experience across the funnel.
“We are a [business type] that serves [target audience]. Help us implement and connect our selected tools with automations that reduce repetitive work and improve output.”
Step 6: Optimize
Once your automation system is live, monitor its effectiveness and continue improving based on usage, ROI, and team experience.
- Track time saved and task completion rates.
- Survey team on ease of use and clarity.
- Eliminate or consolidate tools as needed.
- Review quarterly for updates or deeper integration.
“We are a [business type] that serves [target audience]. Help us optimize our automation and tool system to improve speed, accuracy, and business output.”
Build your own strategy by prompting the Brand Optimizer AI GPT with these 10 Questions.
Build your own strategy by prompting the Brand Optimizer AI GPT with these 10 Questions.
BrandOptimizer.AI Prompts
Strategy Prompt
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Audit & Optimization Prompt
Template + Tool Prompt
Role-Based Prompt
Integration Prompt
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