Module 10 – Brand Audit

Prompt 1: Full Brand Audit Template
Using the Brand Identified methodology from Module 10: Brand Audit, guide me through a full internal, external, and visual audit of [Brand Name]. For each section, ask questions to uncover gaps in alignment, messaging, design, and engagement. Provide recommendations based on my answers to strengthen brand clarity, customer connection, and positioning.

Prompt 2: Brand Strengths & Weaknesses Evaluation
Using the Brand Identified training from Module 10: Brand Audit, help me evaluate the current strengths, weaknesses, and opportunities for improvement in my brand. Ask me key questions to uncover internal gaps (culture, mission alignment), external challenges (messaging, audience connection), and visual inconsistencies. Then summarize the most important fixes to prioritize.

Prompt 3: Visual Brand Audit Checklist
Using the visual audit process from Module 10 of the Brand Identified Master Class, evaluate our brand’s visual identity. Review our logo, typography, brand colors, imagery, and website for consistency, clarity, and emotional alignment with our audience. Point out areas that feel outdated, off-brand, or disconnected from our strategy, and offer specific visual updates.

Prompt 4: Internal Audit for Alignment
Using the internal audit framework from Brand Identified’s Module 10, assess how well our internal team understands and lives out our brand’s purpose, mission, vision, and values. Include questions about company culture, employee engagement, and team alignment. Suggest ways to re-engage staff and reinforce internal brand clarity.

Prompt 5: Audit for Rebrand Readiness
Using Brand Identified’s Module 10 audit approach, determine whether our brand is due for a strategic rebrand. Analyze our customer engagement, positioning, equity, visual presence, and performance data. Based on your assessment, advise whether a brand refresh or full rebrand is recommended—and outline what would change and why.