Module 24 - Brand Logo - Brand Identified

BRAND LOGO

Brand Builder Masterclass – Module 24

BrandOptimizer.AI Prompts For This Module

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Prompt 1: Logo Evaluation Checklist
Using the Brand Identified training and frameworks, help me evaluate our current brand logo. Does it meet the key criteria of being unique, memorable, timeless, flexible, and aligned with our brand personality? Provide a breakdown of where it succeeds and where a redesign or refresh might be needed.

Prompt 2: Logo Concept Development
Using the Brand Identified training and frameworks, brainstorm 3 unique logo concept directions for [Brand Name]. Each should reflect our brand personality and appeal to our ideal audience. Include visual suggestions for style, color approach, and potential icons or marks.

Prompt 3: Logo Type Selection
Using the Brand Identified training and frameworks, help me determine which type of logo is best for [Brand Name] — wordmark, lettermark, pictorial, abstract, emblem, mascot, or combination mark. Provide rationale for the recommended type based on our brand’s goals and personality.

Prompt 4: Redesign vs Refresh Decision
Using the Brand Identified training and frameworks, guide me through deciding whether our current logo needs a full redesign or just a refresh. Include a list of evaluation questions and a score-based system or checklist to determine the best course of action.

Prompt 5: Logo Application Planning
Using the Brand Identified training and frameworks, outline how to design flexible logo variations for different applications (horizontal, stacked, icon-only). Ensure each version aligns with the overall brand identity and works across digital, print, and social media formats.

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25 Years of Proven Strategy, Design, and Execution

Brand Identified is built on over two decades of experience leading branding, marketing, and growth initiatives for high-level entrepreneurs, scaling startups, and global Fortune 500 companies. With a background in both strategic execution, creative leadership, and impactful marketing, we’ve helped hundreds of businesses clarify their brand, strengthen their systems, and accelerate their growth. Every client we work with benefits from that experience, from the strategy we implement and the systems we build, to the precision in how it's executed.